A measurement tool that unleashes the hidden potential in your business
"The MRI and the corresponding customer immersion program helped us drive up our customer retention rates by 10% resulting in significant revenue increases."
"The MRI gave us a powerful framework our global leaders could use to implement tangible actions to improve the customer obsession at Vodafone around the world."
The MRI was a game changer for us, it helped us align the organization with the types of experiences our customers expected. The result was strong growth even in a down market.”
"The MRI process helped us shift from a focus on finance to a focus on the people using that finance. As a result, we improved the internal alignment of our culture to focus energy on our customer's businesses and how our financial services can help. This has been a much more successful growth strategy for us."
"I strongly recommend other organizations to do the MRI! It helped us gain alignment on who our target customer is and how we can mobilize our teams to improve their experience."
"The MRI gave us unique insights into what we could do culturally to improve our customer experiences."
"The MRI opens your eyes to really what is involved in creating high levels of customer engagement. It is not just about the customer, but the alternatives they have and how we work cross-functionally to execute more effectively."
"The MRI™ is a really great diagnostic that helped us see where we stacked up in terms of being a customer-centric organisation."